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Our mission,
your satisfaction.

ABOUT US

WZRD is a full-service marketing agency focusing on events and promotions that manages the entire process from concept to implementation and control of all phases of a marketing operation or provides individual services.

WZRD’s corporate mission is to plan, organise and manage events, and promote the development and market penetration of Brands and Companies that use Events and Sport as a strategy and vehicle for advertising.

OUR BRANDS

Since its launch in 2011, WZRD has been known for working side by side with some of the most important Italian and global brands, as well as authorities and institutions. Synergy with other agencies on projects is an integral part of our modus operandi.

BE INNOVATIVE

In the language of our time, the expression Freestyle describes an activity in which the participantis free to follow his own style. In sport Freestyle is a competition or a specialty in which the rules are more flexible than those of the original sport.

At work, freestyler are people who express their knowledge and professionalism without being limited by habit and everyday life.

free your fantasy

BEST SHOTS

projects

2011 FOOT LOCKER, Opening Vittorio Emanuele, Milan
2012 ADIDAS/VESPA Street guerrilla marketing, Milan
2012 NBA/FOOT LOCKER, Meet&Greet with Kobe Bryant, Milan
2012 LE COQ SPORTIF, Pitti, Florence
2012 NIKE BATTLE IN THE GARDEN, Basketball tournament, Bologna
2012 NBA EUROPE LIVE TOUR 2012, Piazza Duomo Milan
2013 NBA SCHOOLS CUP, National basketball tournament, Italy
2013 ADIDAS/DERRICK ROSE, Milan
2013 NIKE/KEVIN DURANT, Milan
2014 PEUGEOT@XFACTOR 8, Turin, Bologna, Rome, Milan
2014 NIKE_WE OWN THE NIGHT, Women Run, Milan
2014 NIKE_WE OWN THE SUMMER, NTC Class, Milan
2014 NIKE_THE NEVER EVER ENDING, Workout, Milan
2014 NIKE_READY FOR ANYTHING, Women Run, Milan
2014 NIKE_DJ TEN, Milan
2014 NBA_3X SUMMER TOUR, Naples
2014 NON CALPESTIAMO LA LINEA GIALLA, Turin National Basketball & Educational
          Tour, Bari, Milan, Florence, Bologna, Mestre, Verona, Geneva, Naples, Rome
2015 NIKE_NTC WEEK, Workouts, Milan
2015 NIKE_X-CAT SPORTS CLUB, Workouts, Milan
2015 NIKE_NTC LIVE MUSIC EXPERIENCE, Milan
2015 NIKE_LIBERTY DAY, Milan
2015 NIKE_WOMEN’S RACE SERIES, Women Race, Milan
2015 NIKE_NTC GET UP, Milan
2015 NBA_FANZONE, Piazza Duomo Milan
2015 NBA_GLOBAL GAMES FAN ZONE, Piazza Sempione Milan
2016 NIKE_THE NATURE OF MOTION, Design Week, Milan
2016 NIKE_MAMBA MENTALITY TOUR BY KOBE BRYANT, Milan
2016 NIKE/FOOT LOCKER, Meet&Greet with Gué Pequeno, Bernardeschi,
          Gentile, Milan

2016 NBA_ZONE, Piazza Duomo Milan
2017 NIKE_HOODWAVES SESSIONS, Live music with Gué Pequeno, Marracash, Sfera Ebbasta, Milan
2017 NIKE_BREAKING2, Milan & Monza
2017 NBA_ZONE, Piazza Duomo Milan
2018 CONVERSE_LIBERATO, Live Concert Naples & Milan
2018 NBA_ZONE, Piazza Duomo Milan
2018 UBI BANCA, Remodelling Basketball Court, Rome
2018 ASTON MARTIN_VANTAGE, Milan
2019 UBI BANCA, Remodelling Basketball Court, Piazza d’Armi Turin
2019 WOOLRICH_PITTI UOMO, Florence
2019 DECATHLON_FIT+RUN, Milan
2019 NIKE_NTC VIBES IN THE PARK, Milan
2019 NIKE_INTER JERSEY RUN, Milan
2019 EA7_Store Activation, Florence
2019 NIKE_REACT, Milan
2019 NBA_CROSSOVER, Mila
2019 NBA/GATORADE, Basketball Clinic, Jesolo & Rome
2019 SKY MONTEBIANCO, Store Promotion, Milan
2019 SNIPES/ FULL COURT 21, Milan
2019 NIKE_Store activation & Run, Bologna, Bergamo, Bari, Rome, Naples, Milan
2019 GGG Charity Event, Tamberi, Datome, Paltrinieri, Cervia 
2020 NBA_SCENDI IN CAMPO CON GATORADE 
2020 ONE BLOCK DOWN, Milan
2020 NIKE_FEARLESS 2020, Milan
2020 SNIPES, Remodelling Basketball Court, Via Gattamelata Milan
2021 UBI BANCA_DUNK CONTEST, Reggio Emilia, Caserta, Lucca, Rome, Biella
2021 NBA/FOOT LOCKER, Remodelling Basketball Court, Viale Lazio Milan
2021 RED BULL_HALF COURT MILAN QUALIFIER, Milan
2021 NBA/FOOT LOCKER, Clinics, Milan
2021 INTESA SANPAOLO, Remodelling Basketball Court, Piazza d’Armi Turin
2022 DOPE FACTORY, Remodelling Basketball Court, Poetto Quartu S.Elena
2022 ONE BLOCK DOWN, Design Week, Milan
2022 DOPE FACTORY_DOPE BB LEAGUE, Poetto Quartu S.Elena
2022 NIKE_NTC SESSIONS, Milan
2022 NIKE_INTERNATIONAL YOGA DAY, Milan
2022 YOU FIRST SPORTS_PARTY LIKE A DEEJAY BASKETBALL, Milan
2022 NBA_CREATOR SERIES, Mural, Rome
2022 JORDAN_WORLDS OF FLIGHT OPENING, Milan
2023 NIKE_INVINCIBLE 3 LAUNCH ACTIVITY, Nike Headquarters Milan
2023 NIKE_HOLISTIC FITNESS, Milan
2023 NIKE_ISPANIFICIO, Design Week Milan
2023 NIKE_NTC SESSIONS, Milan
2023 NIKE_RUNNING CLUB, Milan
2023 NIKE_INTERNATIONAL YOGA DAY, Milan
2023 NIKE_ULTRAFLY LAUNCH ACTIVITY, Alpe Del Viceré
2023 NBA_3X TOURNAMENT, Milan
2023 CAFFEINA SPA_KELLOGG’S BETTER DAYS, Remodelling Basketball Court, Milan
2023 YOU FIRST SPORTS_PARTY LIKE A DEEJAY BASKETBALL, Milan
2023 EA7 EMPORIO ARMANI OLIMPIA MILANO_BATTLE OF PLAYGROUNDS, Milan 
2023 EUROSPORT_BASKETBALL VOLLEY & TENNIS ACTIVATIONS, Milan 
2023 NIKE_KEEP RUNNING ACTIVATION, Milan 
2023 NIKE_METCON 9 TOUR, Milan 
2023 CAFFEINA SPA_KELLOGG’S BETTER DAYS, Reggio Emilia 
2023 NIKE_WELL COLLECTIVE WEEK, Milan 
2023 NIKE_TECH FLEECE, Milan
2023 JORDAN_WORLDS OF FLIGHT 1st ANNIVERSARY, Milan
2024 NIKE_RUNNING CLUB, Milan
2024 NIKE_NTC SESSIONS, Milan
2024 NIKE_METCON 9 TOUR, Milan
2024 NIKE_Maxi Sport Run Expo, Cernusco Lombardone
2024 NIKE_MERCURIAL X TN, Milan
2024 NIKE_INTER 2nd STAR, Milan
2024 NIKE_RELAY MARATHON, Milan
2024 NIKE_WELL FESTIVAL, Milan
2024 ASD BASKET TEAM 71, Remodelling Basketball Court, Bra
2024 YOU FIRST SPORTS_PARTY LIKE A DEEJAY, Milan
2024 NIKE_EUROPEAN ATHLETIC CHAMPIONSHIP, Rome
2024 NIKE_GRAND PRIX BRESCIA, Brescia
2024 EA7 EMPORIO ARMANI OLIMPIA MILANO_BATTLE OF PLAYGROUNDS, Milan
2024 EUROSPORT_BASKETBALL VOLLEY TENNIS & RUNNING ACTIVATION, Milan